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If you’re a content creator, you’ve probably experienced the feeling of dread when you realize that your next social media post is due, but you have no idea what to create.

You might be wondering what the best practices are for creating images, whether you should be using stock photos, how to edit photos, and more.

In this post, I’ll cover the best tips and tricks for editing images and videos, so you can create high-quality content that grabs your audience’s attention.

1. Use the global and local editing tools

All of the tools available in the editing panel can be used globally or locally. This means you can apply them to the entire image or video or to a specific area.

For example, you can use the contrast or saturation tools globally, or you can use the brush tool to paint in contrast or saturation in specific areas of the image or video.

2. Automate your editing

If you’re short on time, you can use editing apps to automatically adjust and enhance your images and videos for you.

For example, in Adobe Photoshop Express, you can choose from a range of one-tap filters to instantly transform your images. You can also use the Auto-Fix tool to adjust the color, exposure, and contrast levels in your images.

In the InVideo, you can use the Intelligent Video Assistant (IVA) to automatically create and edit your videos for you. Simply enter your video script into the app, and the IVA will generate a professional video for you in minutes.

3. Save your presets

If you’ve worked hard to create a look that’s unique to you, then you’ll want to save that look as a preset. This is a great way to save time when you come to edit your next image or video.

You can save presets for both images and videos in Lightroom. In the case of videos, you’ll need to apply your preset to each clip in your timeline. Presets are a great way to give your video a consistent look, and to save time in the editing process.

4. Use the histogram to guide your editing

A histogram is a graph that shows the distribution of light and dark pixels in your image. It’s a great tool to help you figure out if your photo is too light, too dark, or if the contrast is off.

A histogram can also help you identify if your image is over or underexposed. If you see a spike on the left side of the graph, that means your image is too dark. If you see a spike on the right side, that means your image is too light.

To access the histogram in the photo editor, tap the graph icon at the top of the screen. In the video editor, tap the graph icon at the bottom of the screen.

5. Use the power of the brush

The Brush tool is one of the most powerful and versatile tools in the Photoshop app. You can use it to make local adjustments to your images and videos by selecting what parts of the image you want to adjust.

You can use the Brush tool to do things like brighten up a subject’s face, add contrast to the sky, or even change the color of an object.

Just like with the other tools we’ve talked about, you can adjust the size, hardness, and opacity of the brush to get the effect you’re looking for.

6. Edit in black and white

If you want to give your photo a moody, timeless feel, try converting it to black and white. This can help to remove any distracting colors and allow the viewer to focus on the subject.

You can do this by going to the color settings in your editing app and desaturating the photo. You can also use the black and white preset in the filters section of your app.

7. Use the cropping tool

The cropping tool is one of the most basic, yet highly effective, tools for editing images and videos. It allows you to remove parts of the media that you don’t want your audience to see.

For example, you can crop out a background that’s too cluttered, or you can crop an image so that it fits better with the aspect ratio of your website or social media platform.

When cropping an image or video, it’s important to keep the rule of thirds in mind. This is a compositional rule that says an image or video is more visually appealing when its subject is placed off-center. Most editing tools will have a grid that you can overlay on your media to help you follow this rule.

8. Straighten your horizon

If you need to straighten your image or video, just click and drag the Straighten tool left or right. You can also use the Angle slider to adjust the angle of your image or video.

If you’re working with an image, you can also use the grid lines to help you straighten your horizon. Just click the grid icon and drag the image until the horizon is straight.

If you’re working with a video, you can also use the grid lines to help you straighten your horizon. Just click the grid icon and drag the video until the horizon is straight.

9. Create a collage

Collages are a great way to display a series of photos, or to show off a variety of products. You can create a collage in one of two ways:

1. Use a collage template: Most design tools have pre-made collage templates you can use. Simply drag and drop your photos into the template and adjust the size and layout as needed.

2. Create your own collage: If you want more control over the layout of your collage, you can create your own from scratch. Just open a new design file and start adding your photos. You can adjust the size, layout, and spacing as needed.

10. Use gradients to create color effects

Gradients are a great way to add color effects to your images or videos. You can use them to create a soft wash of color, or you can use them to add multiple colors to different parts of your image or video.

In this example, we added a gradient to the sky in our video to create a sunset effect. We used the Linear Gradient tool to create a smooth transition between the blue and orange colors.

11. Add text to images

Sometimes images need a little extra something, and text can be the perfect addition. You can add text to images in just a few clicks with the Text tool in the PicMonkey Editor.

Choose from a variety of fonts, or upload your own. Then, use the color picker to choose a color for your text. You can also add a background to your text, or apply a graphic texture or pattern to it.

12. Add borders to images

Add a border to your image to give it a little extra oomph. You can make the border any color you like and you can also choose how thick you want it to be.

To add a border, click on the “Elements” tab in the left-hand menu and then click on “Illustrations.” Search for “border” and select the border you like best.

You can change the color of the border by clicking on the colored square in the upper left-hand corner of the editing box.

13. Remove unwanted objects

If you have an object in your image that you want to remove, you can use the Object Removal tool in the PicMonkey mobile app to erase it. Use the brush to paint over the object, and PicMonkey will fill in the background for you. This works best for small objects and simple backgrounds.

14. Use the clone stamp tool

The clone stamp tool is a handy feature that allows you to duplicate parts of an image and paint them elsewhere.

This can be useful for removing unwanted objects, or for duplicating objects and textures. You can also use the clone stamp tool to cover up blemishes or imperfections in a photo.

To use the clone stamp tool, select it from the toolbar and then choose a source point by holding down the Alt key and clicking on the area you want to clone. Then, simply paint over the area you want to cover.

Once your visuals are ready, you can amplify their reach through referral programs. Platforms like ReferralCandy make it easy to turn your edited photos and videos into shareable assets that reward customers for promoting your brand.”

If your website is built on Wix and you want to grow through affiliate marketing, explore the Wix affiliate plugin to seamlessly integrate affiliate tracking and boost your referral performance.

Conclusion

The best way to get better at editing images and videos is to practice. You can do that by creating your own content or by editing existing content. Either way, it’s important to keep these tips and tricks in mind as you continue to learn and grow.